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10 Great Ways To Find The Best Story Angles For Press Releases PublicityandMarketing.com Top Publicists

When writing a press release the number one biggest challenge is to get the attention of the reader. Whether it may be an investor, buyer or reporter or anyone else. There are literally thousands of companies vying for the same media attention as you. So this means you must do everything within your power to standout. Make it special and captivating if you want to be the one who gets to stand out from the crowd of competitors.

Your foremost mission is to find an interesting angle to tell your story. If your story is boring then the whole press release will be boring too. Then you will end up not getting what you want which is to capture and captivate the masses.

So here’s how to figure out the best possible angle for getting your news story out there. First you have to ask yourself these questions:

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Can I tie my company into current events and other popular news stories?

Do I have a different spin that I can put on an old story?

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Do I have any well-known clients who I can get quotes from?

Does my story have a seasonal angle?

Has someone at our company received an award?

Have we been using any innovative technology or processes that help make us stand out from our competition?

What problems do we solve?

Are there any industry trends we can comment on?

Do we have any interesting statistics or case studies we can talk about?

If you find the right angle for your story then that builds the foundation for your success. If you don’t then you have wasted a big opportunity for media coverage.

For more info: BestPRguy@gmail.com or www.PublicityandMarketing.com

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