sugarFISH features Japanese-style dishes, focusing on fresh fish and simple ingredients. The no-frills menu has fewer than 10 rolls and no tempura. Most rolls cost $7.50 and the majority of sushi dishes—with two pieces per order—range in price from $4.50 to $5.75.
For chef Nozawa, it's more about flavor and less about show.
An opening date for the Beverly Hills spot is yet to be announced, but the eatery has filed for a license to sell alcohol. Its new neighbors will include the , and .
The Beverly Hills sugarFISH space previously housed Madame Chocolat, which closed in June after five years at the North Canon Drive location. Owner and chocolatier Hasty Torres is planning to relocate the shop somewhere in Los Angeles, but wanted to take time off to have a child, according to the L.A. Times.